Merged Media

April 20, 2021

064 | How to Bring Awareness to a Cause – with Denise & Kween

Two powerful women from the Guelph Black Heritage Society, namely Denise and Kween, are here with us today to bring awareness to their cause. The GBHS is based at a historical stone church, built in 1880 by formerly enslaved black individuals, who fled to Canada via the famed Underground Railroad. Today, under the stewardship of GBHS, this building has been renamed Heritage Hall and acts as a cultural centre for the black community in Guelph. 

Denise currently serves as the volunteer President/Treasurer of the GBHS. A proud Jamaican-Canadian with a passion for history and education, Denise is looking forward to the end of the pandemic so she can continue her travels to learn more about black history in Canada and abroad. Kween is the leader of the Guelph BLM Protest and the Executive Director and Social Justice Initiatives Coordinator for the GBHS and is honoured to be a role model for her city.

 

Mentioned in This Episode

 

What you will learn:

  • The purpose of the Guelph Black Heritage Society (2:20)
    • Promoting black culture and heritage in Guelph
    • Supporting and reaching out to like-minded people
  • Tips on engaging with influencers (5:11)
    • Genuine passion – connecting with people through stories
  • GBHS education initiative – Change Starts Now (7:16)
  • Approaching sponsorships and strategic partnering (10:49)
    • Finding others who share your goals, commitments, and values
  • Overcoming challenges (18:13)
    • Planning and goal-setting
    • Dealing with back-lash
  • Goals for the GBHS (23:22)

 

GBHS Mentality – Quotes From the Show

“It’s our duty as educators, as leaders, to continue (to set) an example”

“I needed someone who was a voice for me when I couldn’t necessarily be a voice for myself”

“You have to believe in what you are doing”

“Every great dream begins with a dreamer” (Harriet Tubman)

You can listen on

You might like our past episodes below!

Are you thinking of starting your own podcast and you don’t know where and how to start? Do you already have a podcast and you are struggling to find suitable guests to help your show grow? well in this..
Is social media organic posting still relevant in 2022? In this episode, we are going to dive deeper into how social media organic posting has evolved. We discuss ways of how to make your content convert for you, what..
What is the difference between sales and marketing? How are the two interrelated? In this episode, we speak to the CEO of SELLect Sales Development. She will help us understand what the four magic words that transform sales and..

GET YOUR DIGITAL MARKETING AUDIT TODAY!

Since launching Merged Media in 2019, our unstoppable team has grown into award-winning SEO and content marketing experts that customers turn to in order to increase their conversion rates to meet their ultimate business goals. Our strategy is simple: provide consistent data-driven results with quality marketing services in a budget-friendly manner and help you establish your online presence.

FILL OUT THE FORM