Merged Marketing Podcast

078 | Facebook CTA Buttons: Which Buttons Perform the Best on Facebook Ads – with Merged Media

The perfect CTA button on your Facebook ad can make the difference between driving home significant results and ending up with zero response. Why?
Because Facebook CTA buttons tell your audience what you need them to do if they’re interested in the ads they see and ready to take the next step.

The perfect CTA button on your Facebook ad can make the difference between driving home significant results and ending up with zero response. Why? Because Facebook CTA buttons tell your audience what you need them to do if they’re interested in the ads they see and ready to take the next step. But which CTA buttons should YOU be using for your Facebook Ads to create more leads?

Mentioned in This Episode

Meera Kothand’s nurture process – see episode 76

What you will learn

Does it really matter what CTA buttons I use? (0:52)
3 levels of advertising and what kind of CTA buttons you can use
Awareness (3:55)
Consideration (4:49)
Conversion (5:50)
Four most popular CTA buttons on Facebook and why they are effective (8:53)
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Merged Mentality – Quotes From the Show

“Tell your audience exactly what they need to do if they are interested in purchasing your product, your service, or anything with you and your company”

“Almost everybody wants to learn more about something before they actually commit”

“Be proactive as much as possible… and be reactive”

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