Merged Media

July 6, 2021

081 | Why You Need Your Book Written – with Mike Ulmer

If you’re aspiring to write your book, this episode is definitely for you. Mike Ulmer is a writer who worked for the Woodstock Sentinel-Review, The Hamilton Spectator, The Hockey News, and more for a total of 25 years, including 7 years as a sports columnist. He’s also the author of 15 books! 


Mike is a founder of Catapult, a company that strives to help you write your own book, just like Mike is doing for Jay! You may not believe there’s a story to be written about you, but we think you’ll change your mind after today’s episode.

 

Mentioned in This Episode

 

 

What you will learn:

  • Mike’s book writing history (1:46)
    • M is for Maple
    • Finding a hook
  • Getting the story (9:30)
    • Trust is everything
  • Is there a story out there for everyone? (16:20)
    • Your story is the vehicle to your conclusions
    • The value of passion
  • Benefits of having your own book (19:33)
    • A story to tell for the rest of your life
    • The best seller myth
  • Get in touch with Mike (28:17)

Mike Mentality – Quotes From the Show 

 

“If you wrote the book you thought you were going to write, you wrote the wrong book”

“We all think our lives are just like everybody else’s lives”

“The book isn’t the story. The book is the conclusion”

You can listen on

You might like our past episodes below!

Darryl is the Managing Lead for Digital Main Street, a non-profit organization that supports small businesses with digital transformation. To date, they’ve served over 50,000 businesses without charging them a single dollar! Mentioned in This Episode: The Legends League..
Josh Dittmer is the Marketing Director at The Valuegraphics Project, an organization devoted to changing the world by changing the way we look at the world. Mentioned in this episode: We Are All the Same Age Now – book..
Andy Splichal was recently named to the Best of Los Angeles Awards’ 2021 Fascinating 100 List. He is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series, host of the..

GET YOUR DIGITAL MARKETING AUDIT TODAY!

Since launching Merged Media in 2019, our unstoppable team has grown into award-winning SEO and content marketing experts that customers turn to in order to increase their conversion rates to meet their ultimate business goals. Our strategy is simple: provide consistent data-driven results with quality marketing services in a budget-friendly manner and help you establish your online presence.

FILL OUT THE FORM