Merged Marketing Podcast

105 | Merging Handwritten Notes Into Your Strategy – With David Wachs

A serial entrepreneur, David’s latest venture, Handwrytten, is bringing back the lost art of letter writing through scalable, robot-based solutions that write your notes in pen. Developed as a platform, Handwrytten lets you send notes from your CRM system, including Salesforce, your web site, apps, or through custom integration. Handwrytten is changing the way brands and people connect.

Mentioned in This Episode:

  • Get free samples here
  • Discount code: podcast

What You Will Learn:

  • David’s story (
  • The Handwrytten process (
  • The robot way
  • Which businesses are benefiting most from a tangible handwritten note for their clients (
  • How people respond to a handwritten note
  • Does this strategy work with a cold audience? Or more effective with a retargeting audience? (
  • Putting handwritten letters to use
  • Getting handwritten out there
  • Get in touch with David (

David Mentality – Quotes From the Show

“Everybody’s pivoting digital – why don’t I pivot analogue”

“Everything about our business is physical”

“Our whole business is a return to physical”

“We need to return to a culture of gratitude”

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