Merged Media

July 19, 2022

135 | Shelby Dash and Christina Clifford – How to use comedy to drive brand awareness

You only get one chance to make that first connection, and adding some content to that content mix really can make that connection count. You want to strike an emotion. You want to get your prospect to laugh. You want to leave that lasting impression at the top of the funnel, because really, all those efforts you’re making down the funnel, whether it’s an email nurture sequence or those retargeting ads, really are all going to complement that initial piece of content that you put out there.  Without further ado, please welcome  Shelby and Christina.

Key Timecodes

  • How Shelby Dash and Christina Clifford started(2:50)
  • How Shelby Dash and Christina Clifford got connected(5:10)
  • Particular industries that use comedy to drive brand awareness(7:30)
  • The perfect commercial process(8:45)
  • How to brainstorm video ads(12:45)
  • The production hacks(15:08)
  • The best platform to publish content(19:41)
  • Tiktok effect(21:19)
  • How to create successful campaigns(22:34)
  • Get in touch with Shelby Dash and Christina Clifford(25:27)

You can listen on

You might like our past episodes below!

Are you thinking of starting your own podcast and you don’t know where and how to start? Do you already have a podcast and you are struggling to find suitable guests to help your show grow? well in this..
Is social media organic posting still relevant in 2022? In this episode, we are going to dive deeper into how social media organic posting has evolved. We discuss ways of how to make your content convert for you, what..
What is the difference between sales and marketing? How are the two interrelated? In this episode, we speak to the CEO of SELLect Sales Development. She will help us understand what the four magic words that transform sales and..

GET YOUR DIGITAL MARKETING AUDIT TODAY!

Since launching Merged Media in 2019, our unstoppable team has grown into award-winning SEO and content marketing experts that customers turn to in order to increase their conversion rates to meet their ultimate business goals. Our strategy is simple: provide consistent data-driven results with quality marketing services in a budget-friendly manner and help you establish your online presence.

FILL OUT THE FORM