Wearing your Strategy Hat to the Social Media Party

In the world of social media marketing, the past week’s conversation has been dominated by the discussion of ad blockers. For those of us that rely on advertising on social media for our clients, the discussion can be a bit nerve wracking. But it’s not all negative.

Read this interesting article, 5 Insights That Shed Light on the Most Effective Social Marketing Tactics

“Marketers are all too aware of the increase in ad blockers’ popularity over the last two years, and many have turned to social media as an alternative channel for getting in front of their target customers.”

Read the article here.

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